Smartphones - Nokia, Sony Ericsson, Blackberry, iPhone, Samsung?

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The new breed of mobile phones, the smartphones are taking more than the mobile industry and there are a few variants flooded in the industry. Which one to pick out is the question that demands to be solved. Giants of mobile phones, Nokia, Sony Ericsson, Blackberry or iPhone, all of them trying to make their niche in the clutter of smartphones, each and every of them master in their own correct!


iPhone has managed to get maximum marketplace share in the Americas although in European nations, Blackberry and Nokia nevertheless have presence at sizeable. India and China and other Asian nations are dominated primarily by Nokia and Sony Ericsson. Every company trying to get into the markets of the others by adding new features every single now and then. If we look at the strengths of every of the producers, Nokia is known for its astounding variants, their most up-to-date providing E7 smartphone appears promising and they have, if i have to speak from an Indian context, launched the telephone at a premium value prior to Sony Ericsson is launching a similar phone in their XPERIA series ie. Sony Ericsson XPERIA Pro. What could be the main cause behind it?


The reason getting easy, symbian operating system, soon after enjoying reputation over the past decade, has been overshadowed by the android operating program. Though, Symbian is the proprietary operating system of Nokia, they ought to try and come up with phones that are android driven, primarily considering that they could possibly be in a position to fight more successfully against other competing phones. Blackberry is known for its awesome operating method Blackberry OS, but they are extra identified for their secure form of email sending communication.


iPhone is also at a extremely high position when it comes to attributes in smartphones. Steve jobs has completed a tremendous job in generating iOS a achievement. Also, all one has to do is browse "App Shop" and download whatever application 1 wants. Nokia also has its own "Ovi Shop" on similar lines. iPhone are also known for its stylish and sleek designs. Android driven phones have, again on the comparable lines of "App Shop" and "Ovi Store", a on telephone "Android Market". But the quantity of zero cost applications offered on Android Industry is far much more than their counterparts. Sony Ericsson one of the leading manufacturers of android based phones has produced an whole series of XPERIA phones based on Android technology.


Sony Ericsson is known for its impressive quality of phones be it aesthetic sense, battery life, operating system, the processor speed and style. One other giant in the smartphone market Samsung is also competing heavily with its counterparts, mainly in the Asian industry. They have come up a combination of phone series, some of which run on Android, though some others run on their proprietary Operating Method "BADA OS". If 1 has to speak about the camera and image good quality, it is frequently noticed that given a specific megapixel, Sony Ericsson phone cameras are far superior than any of their competitors' cameras.


Pricing for all the phones shall differ based on the geographical area, the competition amongst the organisations in the area and hence no insight can be given on this aspect with certainty, but given that Sony Ericsson, iPhone are renowned example of firms utilizing marketplace skimming method, you can safely assume that they shall try to sell their products at a premium price basing the hike in the value on their "top quality" of product. Nokia and Samsung on the other hand, if i have to speak from an Indian industry aspect, would try to have two sets of phones, 1 would be extremely prices but frequently not higher than competing Sony Ericsson or Apple phones, and one more set of phones which would be affordable and would be if not pretty low, moderately priced thus attempting to use marketplace penetration technique and attempt to reach the middle class earnings bracket. Thus 1 need to pick their phone just after performing thorough research in and about their neighborhood, you in no way know your phone of your dreams may well just be less expensive there!

Title Post: Smartphones - Nokia, Sony Ericsson, Blackberry, iPhone, Samsung?
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Author: Dede Purnama

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